Sensational Drinks Modular Bar
Creating innovative solutions to trade show troubles.
Client: Britvic PLC
Target: On-Trade Sales & Hospitality Workers
Asset Design & Creation; Asset Delivery, Event Staffing
In collaboration with:
With the scale and frequency of trade shows, large scale events and regional events that Britvic undertake they came to Hedonist Drinks & Hedonist Events to design them a cost effective solution to ensure brand and messaging continuety.
Due to the differing types of events Britvic undertake be that size or style we aimed to design an asset that
Can be used at multiple events on one day
Have to the ability to be used at large scale tradeshows & events
Has the ability to showcase numerous brands at one time in the Britvic portfolio
Be able to deliver a high level of drinks easily
To answer these we decided to down a modular route. This would allow the client to breakdown the build into 5 seperate units which can be indicudually branded to their corresponding brand and be acivated throughout the UK similtaniously. The system then does allow the user to bring the corresponding modules together to fit a 10m x 10m trade stand space.
As part of the buld Hedonist also analised Britvics current sustainable pratice initative and was able to bring inovative ideas and applications. These ranged from the materials used to the operation ability of the asset.